Fashion Designing and Garment Technology

Brands to Watch Out For: Dresses for All Seasons

 With a layered look and tights, dresses, the staple of summer, are also a win-win for the upcoming fall / winter season. Dresses are flattering, feminine and even inspiring - this is exactly what consumers are looking for after quarantine (with or without the extra pounds caused by quarantine). Take a look at these beautiful models and order them for your store.

Zazie Vintage

Zazi Vintage's sustainable concept is comprised of an ethically responsible component and beautiful designs that benefit the women who create them. The Saheli dress-making collective consists of 40 women who are involved in art and fashion. The team helps women work safely and independently in the community and support their families.

Brand founder Jeanne De Kroon from the Netherlands founded Zazi Vintage with the goal of fighting poverty. The brand partners with nongovernmental organizations that empower women from disadvantaged families in countries such as India or Uzbekistan to vote. Each collection is handcrafted by members of the respective NGOs. The remuneration these women receive for each dress they create becomes a constant source of income for them.

Target Audience: “This is not so much about a specific target audience as about being interested in what is happening in the world and enjoying fashion. Clothes full of colors and patterns embody joy, strength and self-confidence. And they stand out, ”says the brand.

Asciari

Asciari was founded in Sicily in 2016 by brothers Pietro and Federica Mazettini and their mother Marta. At the heart of the brand, as the Sicilian tradition dictates, is the family. Minimalist patterns with a classic and pure aesthetic that are not subject to the accelerated cycle of fleeting trends are the foundation of all Asciari collections and products.

The production is carried out entirely by hand in Sicily, where traditional artisan knowledge is combined with the most modern technology. In addition, the constant search for environmentally friendly raw materials guarantees high quality products.

Outlets: Asciari brand products are currently sold in exclusive boutiques and luxury department stores in Italy, Europe and Asia. Among them: Gallery in Seoul, Modestrom in Zurich, Beardsley in Tokyo, Dantendorfer in Austria, Rennes in Philadelphia, Massimo degli Effetti in Rome and San Carlo 1973 in Turin.

Prices (retail): cashmere coats cost about 4500 euros, linen jackets about 670 euros, dresses from 600 to 1000 euros. The brand also has an offer of handmade soaps made in Sicily with extra virgin olive oil, coconut oil and fresh caper juice for 20 euros.

Contact: Interested sellers can find contact information on the brand's website.

Lara Crude

Hamburg-based designer Lara Krude, the granddaughter of a bespoke tailor, has been passionate about traditional craftsmanship and high quality handmade clothing from an early age. After working as a expensive in Milan for numerous years, she won the prestigious Designer for Tomorrow 2017 award under the patronage of Stella McCartney.

Knowing that overconsumption of fast fashion not only pollutes the environment, but also reduces quality and craftsmanship, Lara Crude responded by launching her slow fashion brand in 2018. The brand revolves around casual elegance and abstract femininity, with timeless pieces that make women feel like the best version of themselves: strong, independent and always curious.

Points of sale: Internationally in Hampden Clothing (USA), Lena (Japan), Olivia Boutique (Puerto Rico). In Austria: Mala, Sani, Emil and Paul. In Germany: Nur So, Bed Bath and Beach, Jagador and Kristin & Luiza.

Samantha sang

Designer Samantha Sang worked for Ralph Lauren and Piazza Sempione before starting her own label in 2006. She focuses on 1940s style collections with feminine, contemporary prints and patterns, drawing inspiration from exotic cultures and combining elements. western and eastern.

Their elegant shirt dresses are handcrafted from high quality cotton or muslin. Thanks to the great comfort they provide when worn, these dresses become eternal companions for any occasion. The collection is also complemented by skirts, caftans and sweaters. Her strength lies in the colorful motifs that are created exclusively by hand for the Samantha Sung collection every season.

Target audience: The target audience is very wide, as it is about timeless design (shirt dresses inspired by the style of Audrey Hepburn). Clients of all ages and sizes can be found.

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